‘Branding Your Condominium –   Style & Substance, Trade Names & Trademarks

What’s in a name?  Potentially, the whole reputation and public image of your condominium.  Of course, the mere name of a condominium cannot carry all of that independently, but through appropriate “branding”* of the condominium its name can become associated with various qualities that can help to attract and keep owners and residents that suit the condominium’s features, facilities, services and the kind of community you want it to be.     Read the PDF……………


Related Articles

New Condo Act: Very Few Amendments Were Made at the Committee Level

We all know that Bill 106 (the Act amending Ontario’s Condominium Act and other related legislation) was adopted and received

How to Get Involved in a Condo Association Committee

Many Owners want to get involved in their Condo Association, but they don’t know where to start. Condo Associations are

Condo Board Director’s Selfish Behaviour Breached Obligations (ON)

Without condominiums, Toronto would have a serious shortage of rental space. Condos account for a growing percentage of the rented