While some co-op and condo communities have tried social media platforms like Facebook, Instagram, TikTok, or Twitter/X as ways to build community spirit and facilitate better communication between neighbors, management, and even the board, most have remained ‘old-school,’ sticking with newsletters, bulletin boards (both digital and cork) in the lobby or mail room, and email blasts to residents. With the ubiquity of social media these days, it may be worthwhile to ask why multifamily communities haven’t really embraced it.  Read the article…………………………….